Eleanor D. Hynote M.D., Board Certified Internist
Blending best of Western and Eastern Medicine
Eleanor Hynote M.D., board certified internist, has served as the Founder and Director of Phoenix Well Care (PWC) since 1998. A Vassar graduate, Dr. Hynote received her M.D. from The University of California at Irvine, her residency training at The California Pacific Medical Center in San Francisco, and completed a fellowship in clinical nutrition and metabolism from The University of California at Davis. Dr. Hynote has a logged in thousands of hours of continuing education in both traditional and alternative health care. Notably, she participated in the first training group in Botanical Medicine at Columbia University with Andrew Weil M.D. Dr. Hynote practiced as a primary care physician for nearly a decade and eventually found traditional western medicine practice limiting.
Today, her practice takes a proactive approach to wellness through analysis and prevention by combining conventional and integrative medicine. Phoenix WellCare's mission is supported by research-based advances in self care management and bioanalysis that offer the greatest potential for positively affecting length and quality of life. Dr. Hynote specializes in restoration of immune and metabolic system balance resilience, through nutrition and natural hormone modulation. Her practice mission assumes that each of us has the ability to achieve an optimal skin-to-core wellness level, regardless of an individual's health situation. Dr. Hynote has instituted an annual 21st Century Nutrition and Environmental Conference and Health Exhibit which offers continuing education for health professionals as well as the Napa and Sonoma communities.
Dr. Hynote mentors physicians interested in integrative medicine practice by providing on-site training and ongoing consultation. She is a board member of the American College for Advancement in Medicine, a national organization of over 600 hundred complementary, alternative and integrative physicians. For the past two years, she has served as Program Director for their biannual conference which attracts physicians from all over the country.
Moses David Goldberg, N.D, Licensed Naturopathic Doctor
Naturopathic Family Medicine
Dr. Goldberg received his N.D. from the National College of Naturopathic Medicine, in Portland Oregon. Naturopathic training is comparable to the clinical education of medical and osteopathic doctors, with the addition of extensive training in botanical, homeopathic, nutritional, physical, intravenous and hydrotherapeutic medicine.
Dr. Goldberg has worked in a variety of settings in Oregon and California, providing both primary and complementary care. His clinical naturopathic approach is to identify the cause of illness then treat in order to stimulate the bodies own healing capabilities rather that treating only the disease symptoms.
Dr. Goldberg's philosophy and practice of medicine:
The greatest gift I have been able to develop through my life is to be a Doctor and Teacher. The training as a Naturopathic Doctor has enabled me the honor to be with people and share in their stories and to teach them how to take responsibility for their well being.
My journey to naturopathic medicine started in 1993 as I was traveling in India. I was at a yoga ashram and took particular notice of their small herbal garden. This was a medicinal herbal garden no bigger than 20 yards by 20 yards and it contained all the medicines for the local village of 3,000 persons! This was an epiphany for me, that in such a small area of land, the earth could offer medicines for so many persons.
When I returned to the United States I began my search for a school that would teach the art and medicine of the herbs. That brought me to the HYPERLINK "http://www.cshs.com/" \t "_blank" California School of Herbal Studies where I studied for 2 years. I continued on my path to healing and the medical sciences and that brought me to the HYPERLINK "http://www.ncnm.edu/" \t "_blank" National College of Naturopathic Medicine (NCNM) in Portland, Oregon. NCNM is the oldest Naturopathic Medical School in the United States.
The training is in western diagnosis of disease with the complements of healing modalities as Botanical Medicine, Homeopathic Medicine, Physical Medicine, Hydrotherapy, IV therapies and Nutrition. The training includes natural cures for prevention and ailments including comprehensive pediatric care and adult health.
Rachelle Goering MA, FNP BC
Board Certified Family Nurse Practitioner
Rachelle Goering is a board-certified family nurse practitioner and psychotherapist. She brings more than 30 years of professional experience into her private practice. She encompasses this experience with a broad range of skills in traditional and alternative approaches to health and healing. Ms. Goering specializes in women's concerns, especially those associated with menopause including hormonal imbalances, weight gain, depression, and adrenal fatigue. Her extensive background in both psychology and nursing, provide her with a unique approach to managing her patients. She is well versed on many issues pertinent to women of all ages such as bio-identical hormone replacement, weight loss through mindfulness, exercise and nutritional support, sexual concerns and emotional fulfillment.
Ms. Goering is currently practicing in the Bay Area and Napa. Her practice focuses on women’s health, with an emphasis on peri-menopause and menopause, supporting emotional balance, optimal physical health and spiritual well-being. She also maintains a psychotherapy practice.
Ms. Goering studied with Dr. Diana Schwarzbein and incorporates her principles on nutrition, exercise, stress and sleep management and reducing toxic chemicals in their diet. She is one of ten practitioners in the U.S. to complete the certification requirements as a Schwarzbein Principle Practitioner specializing in female hormone replacement therapy.
She also enjoys facilitating groups and workshops. This past year she facilitated groups on detox and weight loss. She also has given numerous talks to women’s organizations on menopause, weight loss and natural approaches to managing depression.
Presently, she is expanding her knowledge base to include in-depth study of functional endocrinology and brain function through Apex Energetics She is also taking courses in the Wiley protocol and Lymes disease.
Ellen Segale, CNC
Certified Nutritional Consultant
Ellen Segale is a Certified Nutritional Consultant who studied at Bastyr University in Seattle, Washington. Bastyr University is internationally recognized as a pioneer in the study of natural healing. Ms. Segale is a Diplomat Member of the American Association of Nutritional Consultants. Her experience spans over 10 years of nutrition consultation in the Bay area and addresses a variety of health concerns through diet, eating lifestyle and supplements. Ms. Segale works with children and adults with a positive, realistic and supportive style in order to meet her patient’s health goals. Ms. Segale participates in community nutrition in Marin County for those in need and is passionate about educating others on healthy food choices and supplement protocols for one’s emotional and physical well-being.
A Phoenix WellCare Home Ms Segale offers some very special services to our patients. Ms. Segale offers preparation for pre and post surgery meal plans for optimal healing and recovery. She will also visit clients in their homes within Marin, Sonoma, & Napa Counties to develop personalized meal plans and menus, to define eating guidelines, and do pantry organization.
She will accompany patients to do personal Grocery Store and Farmer’s Market Shopping. Nutrition field trips are especially great for children as it helps build self confidence to learn how to read labels and choose healthy foods for snacks and family meals. A proactive way to get fresh, healthy ideas for optimal nutrition!
Ms. Segale works with Corporate and Employee Wellness Programs. Evidence based research is well documented that wellness programs reduce employee sick days, increases overall productivity and can reduce health insurance premiums.



